I’ve decided for the ironman athlete Craig Alexander, who has won the last Ironman in Hawaii. I’m very interested in that sort of niche sport, and have already done an Ironman relay as a swimmer. Craig Alexander has an own website http://www.craigalexander.net/ and uses some social media channels, such as Facebook and Blogs for his representation and promotion.
Ok, so you will need to focus on his use of social media to promote himself as a niche athlete.
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